Rich people food vs. poor people food. Is it a real thing? Hamilton Henrique lived in the Menino de Deus neighborhood of São Gonçalo, a suburb of Rio de Janeiro, when he got the opportunity to work in a rich neighborhood in the city. The company would pay for his lunch and the food he ate there was totally different – and much healthier – than what he ate at home.

This was when he realized that it didn’t make sense for his family to not have access to this type

In the foreground of the photo, to the right, is a clear plastic container. Inside are a variety of fresh foods. Behind it are houses of a favela in Rio de Janeiro. Further back is a bay and hills, with the Corcovado mountain and the Christ the Redeemer statue.

The delivery service started in low income communities in Rio de Janeiro and now serves cities in five states in Brazil (Photo: Facebook)

From this line of questioning came Saladorama, a social business that seeks to democratize healthy food in Brazil as a right rather than a privilege. Today, the company is discussing solutions to this issue in various cities around the country, such as Florianópolis, São Luis and Recife.

“Improving the health conditions of our community is an extremely political act” (Hamilton Henrique)

 

Published on 08/27/2018